There are three basic sales strategies to increase YOUR sales through #strategicplanning and #customerdelight. Whether you are selling homes or hamburgers there are opportunities to increase sales and gain a loyal customer base by using these strategies in your #businessplan.
1) Increase Your Cash Flow By Increasing Your Number Of Individual Sales
The first way to increase your #cashflow is to increase the number of individual sales. Companies that sell products or services that are only needed every few years or once in a lifetime, like a new home, car, or wedding ring have to concentrate all their business activities on increasing the number of sales, because once a person has purchased one of these items, he or she is not going to be a customer in that market again for a long time.
2) Make Larger Sales To Each Customer
The second way to increase your cash flow is by making larger sales to each customer. Once the customer has decided to buy from you, you must think of ways to increase the size of the sale and therefore the #profitability and cash flow.
The good news is that, through customer service, once the customer has reached the point of liking you and trusting you enough to buy from you, he or she will be open to suggestions for increasing the size of his or her purchase.
Sometimes you can up-sell the customer to a more expensive item. On other occasions, you can #crosssell the customer by offering additional products or services that go along with the product or service that he or she has purchased. Use strategic planning to decide how to get your customer to buy more.
3)Take Care of Your Existing Customers: #CustomerDelight