Frequently Asked Questions

  1. How long have you been doing what you do and how did you get to be a Accounting / Finance Expert?

20+ Years of experience helping other businesses in various industries just like yours reach their business and profit goals.

2. Who are your clients exactly?

Business owners that struggle with reaching their full business potential from the multitude of challenges that can come up, that keep using the same processes with underwhelming results, business owners that are overwhelmed, bogged down by their to-do lists, and doing way too much themselves. Not clear on their direction or strategy to success and confused about properly hiring and training staff.  Entrepreneurs working more than they ever would for anyone else, making less and not seeing any relief or freedom in their future.

3. What happens if you haven't yet worked with people in my field?

Having worked with various verticals and businesses many industries, most likely we have. Yet, we have to share with you that if we haven’t, you are not at all at a disadvantage, quite to the contrary. Here’s why: business owners in your field are probably ALL trying the same things to gain traction to profit. We will guess that this creates a lot of repetition. What our current and former clients have found exceedingly helpful is that we bring an extremely fresh perspective to their accounting process and give them resources they’d never heard of in their field. Business owners using Pure Profit strategies gain profit traction quickly, because they make successful decisions out of real-time financial data and measures. The road map to business success is the same for every business model to generate maximum profit and excellent customer experience.  Let us assist you in creating your business road map to success.

4. How are you different from other "Accounting firms?"

What separates our services from other accounting firms and bookkeepers is our attitude; we like to be exact, create a plan, design sequential systems, honor deadlines while at the same time, we adhere to undeviating standards, and reduce unexpected events. In one sentence we elevate the approach to the accounting processes.  We seamlessly and rhythmically transform the accounting cycle into a garden of financial Zen! Through our virtual systems  and  unique7 day close process we provide your business the perfect synergy of business information & timing to make powerful successful decisions and receive maximum profit.

5. What type of personality do you work best with and what is expected of me?

The Pure Profit Plans were created for people who are absolutely excited and deadly serious about gaining more profit and ending what we call “the 3 am sweats”, meaning, not waking up in the middle of the night anymore saying “how will I implement processes that garner maximum profits for my business and all the aspirations I desire?” It was created for you to put systems in place within ONE year, which will eventually lead you to getting all the profits and success your business deserves -- not 3 or 4 or many more years, which is a conservative estimate on the traditional time it takes to gain traction without the Pure Profit expertise.


Being a high achieving company, we are known to work best with other high achieving go-getters who are super-ready to get going, and just want to know exactly what steps it will require for my business to reach it’s ultimate success.


Consider what you’ll do with all the success you can imagine for your business!  Working with Pure Profit you will be expected to take seriously every recommendation and take consistent action. No excuses anymore, just a totally different way of thinking with full support while you achieve every incredibly exciting goal one after another: more success, consistently and in record time.


6. For what type of business is this program NOT going to work?

Please know that we very selective in who we work with and we cherry-pick each client, choosing to (gently) turn away people who aren’t ready to take the leap to change and success, therefore won’t get the results they would sign up for. (It wouldn’t be fair to them.)


This Pure Profit System is NOT for those who are absolutely financially desperate, at least not right away. It’s been our experience that people in financial crisis do not trust the recommendations we give them and do not do the work (probably because they spend so much time worrying about how next month rent check or mortgage payment is going to come from.)


If you fall within this category, it’s absolutely OK. We’ve all been in times of financial crisis at one point or another. Do yourself 4 favors:


  1. Let one member of overhead in your accounting department go, and pick the most inexpensive option Pure Profit offers, to be on the road to savings.

  2. Get some money coming in with a full-time or part-time job at the very least, and then call me. This will take the edge off and provide a little more piece of mind. Mostly, it will de-clutter your mind enough to focus on your Client Attraction assignments and the BIG picture. Once you start seeing the clients come in regularly as a result of our work, you can then start reducing the hours you work at that other job and focus on your own business.

  3. Access the free Pure Profit Academy tools. The free information will get you started towards your goals until you’re ready to work with Pure Profit Group one-on-one.

  4. At a minimum take the 45-minute business analysis to know exactly where your business is.  Don’t be in the dark any longer. Click here.


Doing these four things will really help you get primed for our work. And when you’re ready, call us and we’ll get you started. (We are in no rush and will be here when you need us.)


Another type of person we won’t work with (without exception) is the whiner or the chronic skeptic, as well as someone who consistently makes excuses for not getting their tasks done or challenging every aspect of the plan. If you are one of these people, I gently and respectfully ask that you not call, and we hope you understand why. We’ll probably just not work well together, and we wouldn’t want you to waste your time or money. Is that fair?


 7. What exactly is The Pure Profit System™ and what does it include?

Pricing Plans designed to suit your needs. Every plan comes with a dedicated accounting team to handle your weekly / monthly financials.  In addition, we offer various modules such as AR, AP, and Payroll to round out your entire accounting department requirements.  Lastly, is our intuitive virtual platform to track your financial health 24 | 7 | 365.

  1. Interactive financial statements

Each month, you’ll get a clear, accurate Income Statement and Balance Sheet. With all of your transactions organized into categories, you can easily monitor how much you earn and spend each month, how much you own, and how much you owe.

   2.Helpful visual reports

See your business’s financial health at a glance and stay in control of cash flow. Bench visual reports display your revenue, expenses, and profit over time. Knowing where your money is coming from and going to is the first step to making smarter business decisions.

   3. Mobile apps

Dedicated mobile apps for your use to know where your financials are anywhere you are and in any time zone.

  4, Automated statement imports

Your statement reports will be updated automatically on a date and time assigned to your business.No need for emails back in forth for updates and status reports.

 5. Reliable customer support

Your dedicated team is available 8-5 EST via phone, zoom, email, and chat for any questions that you might have.

6. Is there a dedicated login for my CPA / and do you provide tax-ready financial statements?

Yes, and yes.  We know how important the interaction is with your CPA, our integrated platforms allow for easy permissions and access for any user you would like to provide your financial information to.

 8. What results can I expect?

  • Immediate savings by lowering your accounting overhead.

  • Receive specific tools for you to use: “just add water” attitude.

  • Learn time saving techniques that will dramatically cut down your learning curve.

  • Make more money than you’re making now, while enjoying being in business for yourself even more than you’re enjoying it now.

Implement systems so that you consistently increase Revenue and lower expenses to finally access maximum efficiency and profits, so you can access your business’s greatest potential. Finally stop struggling, for good.

 9. Can I contact some of your former clients to see what it's like to work with you?

Yes, we encourage you to! Please go to the Client Testimonials page and read all of them. See which ones you feel drawn to, either because the person has gotten the results you want to get too, or perhaps because that person is in a similar profession. Then feel free to email or call them and ask what they got from working with me. Then email me to let me know how it went.

10. How quickly can I expect results?

Obviously, this depends on how long you’ve been in business and how much you put into the changes that we recommend to you. That said, virtually all clients see results within the first couple of months in the form of efficiency and profits. Clients who stay longer experience greater business and financial transformation, turning exhausted business owners into relaxed savvy decision makers with data that is measurable for quick adjustments.

 11. How can I guarantee myself that I will gain traction to profits in record time?

Make all the recommended adjustments required to turn you ship around. Show up for all your ‘weekly pulse’ check-in calls. Be totally focused on Pure Profit Processes for a period of one year. Understand that it's not a "quick fix," it's not magic and it takes up to a year for you to plant the seeds and for those seeds to grow into the fruit that you can enjoy in your financial ZEN garden. All our clients who have diligently applied every step of The Pure Profit System™ have successfully grown their businesses, in much less time than they would have on their own AND have made more money than they’ve made doing what they do.

 12. How will we work together and what does the program entail?

After you have made the first step and completed the questions and your 45-minute business analysis, you will receive total support from your Pure Profit Team via on-demand one-on-one personal email, telephone & chat support.  A weekly, monthly, quarterly, & annual; 1-hour pulse check on your business progress. Monthly, Quarterly, & Annual Profit and loss & Balance Sheet. A review of any KPI’s that were purchased. A review of any modules purchased.

13. How long is the agreement?

Month to month with monthly pricing, and annual with an annual discounted pricing.

14. What are the pricing plans?

We offer, Full-Time, Part-Time, and Flex Plans.  Our FLEX plans allow you to add and stop any modules that may not be relevant to your business as it scales.  As a part of our strategy for your business to gain maximum profit we suggest you pay for ONLY what your business requires, nothing more.

15. What form of payment do you accept?

We currently accept Mastercard & Visa as the only method of payment.

16. OK, I know which program I want. How do we get started?

Great! Did you know that one of the most prominent characteristics of successful people is that successful people take action? They take educated risks. Yes, they make a mistake (we all do), but overwhelmingly, they are decisive, and they take action. It’s a well-known fact that these people make decisions based on their gut instinct. So, that being said, since this feels right for you, then go for it.


Here’s what you do: Give us a call at (813) 559-0707 or email us at and let us know which program will work best for you in terms of the results you want to get. We’ll set up a day and time to start our 24-minute Free Business Analysis, once you have signed your agreement with Pure Profit Group you’ll receive a welcome packet over email, as well as an CREDIT CARD payment authorization form to provide your credit card information.

You’ll send this to me at least 2 days prior to your first call. From all the information you have provided us about your business, we will customize a plan for you using your goals and where your business is now, and incorporate the steps of The Pure Profit System™ to make sure you get the results you want. Because of all this prep work, after our kick off call we will hit the ground running, provide you strategies, and action steps to get your business started on the path to more profit and peace of mind, in record time.


17. If I'm not sure I'm ready to get started, how can I sample your work at low cost to see if it's the right solution for me?

We offer 1 month FREE for you to experience your dedicated team and the PURE PROFIT +7 PLANS! This allows you to explore Pure Profit Systems in action and most importantly, get a feel for how your Pure Profit team work s with you and your business. Past clients have overwhelmingly said that this was the best change they’ve ever to their business, and if you like what you get during just this short amount of time with pure profit systems, imagine what results the whole Pure Profit System™ program would get you!


18. OK, I'm ready to do this for myself, but I have a couple of additional questions. Can I call you?

Good, sounds like you’re ready to be pulled into your business future! Yes, if you have a couple of questions, just call us at (813) 559-0707 or email us at and we will answer any questions you might have.